Here’s my (mostly speculative) theory of how Prince Rama came into being:

  • Two sisters (Taraka and Nimai Larson) escape under cover of night from a Hari Krishna clan and find sanctuary in the home of an aging new romantic.
  • they  both go to art school in Boston.
  • they fall in love with glam rock after chancing upon a roommate’s extensive David Bowie collection.
  • the universe provides the Taraka and Nimai with gifts of a drum kit and synthesiser.
  • they teach themselves the rudiments of these instruments and begin copying tracks by Soft Cell, Siouxsie & The Banshees and Human League.
  • they soon become frustrated that all the best music seems to be old and made by stuffy Brits.
  • at a low point in their lives they briefly fall under the spell of Lady Gaga.
  • they are saved by hippy chick dropout from a nearby commune who introduces them to the all American Freak scene peopled by the likes of Pocahaunted, Zola Jesus, and Peaking Lights.
  • back in their bedroom and newly inspired, they produce a cacophonic stew where tone deaf singing and rudimentary drumming can be hidden under the mask of this being in tune with other DIY psychedelic -pop wannabees.
  • they name their band after a Hindu deity (the original name was Prince Rama of Ayodhya),
  • an impressionable friend of an impressionable friend gets drunk at a party and signs them to his label and they make a record which they describe as “mapping utopic space via the mandalic architecture of controversial visionary artist Paul Laffoley“.
  • determined to make an impact in Europe their label pays their air fare to Italy where they appear at the Netmage Live International Festival in Bologna.
  • the author of the Netmage programme listens to their music after over indulging in the excellent local red wine and describes it as embracing ” the celestial elegance of inspirational Krishna mantras, horror soundtracks, misshapen rap and Kate Bush on peyote, in an ecstatic roar of percussion, voice, bass and electronics”.
  • the duo perform a show they call I want my life back before a bemused audience who can’t decide if they are so bad they’re good or if this a mass candid-camera type experiment as part of what the festival programme call “devastated post-television”.

Not all of this is true but enough of it is to be scary. The bottom line is that they look like sweet girls but the songs are tuneless cosmic kitsch and they can’t play or sing to save their lives.

Unbelievably, Animal Collective have signed the band to their Paw-Tracks label. Maybe I’m missing something but if Prince Rama are the future face of New Weird America, the genre is truly dead in the water.

Check out this video of them from a show in Brooklyn last year to get a flavour (warning it lasts 9 minutes 24 minutes – see how much you can stand)

Footnote 1 – As you will see in the video, there is a third member of Prince Rama (Michael Collins) but  he wasn’t at Bologna. The rumour is that he has been arrested – for what, I don’t know.

Footnote 2  – Any fans of Prince Rama who read this and are affronted – please tell me what you think is great about the band.
I really would like to know.

Related article:
Summoning the Spiritual With Just Enough Cowbell (New York Times)